I had a blog post written on the annaul "Canadians can't watch Super Bowl ads' story last night buhttp://www.typepad.com/site/blogs/6a00d8341c465d53ef00d83451ab7e69e2/post/6a00d8341c465d53ef01bb07e4c2f0970d/edit?saved=et due to technical difficulties lost the post.
In essence, my thought was, I can't believe how worked up people get about this issue. Many people feel modern society is inundated by oppressive advertising but when it comes to the Super Bowl, they want more? I mean, who cares? Are you tuning in to watch the game, or commercials? Or the halftime show, for that matter (depends. if I like the band, I'll watch halftime, otherwise, not.).
I 'get' that it's arguably more about being denied something (American viewers) have access to. I know in the days of the cleverly comedic beer bottle battle called the Bud Bowl, pre-internet pretty much, I was bummed at not being able to watch a contest that in those days of regular Super Bowl blowouts often was better than the actual football game.
That is, until Bud Bowl IV beckoned and they ruined a good thing by changing things up what with celebrity appearances and such. (I only know this from YouTube experience, way after the actual Bud Bowl games were 'played' and the campaign ended).
Anyway, you can watch the Super Bowl ads, if you care so much, on YouTube or elsewhere, usually via YouTube, either before, during or after the game.
Like here, for instance.
The issue of why Canadians can't see the ads was nicely explained in a Globe and Mail video the other day.
But anyway it's all immaterial now, apparently, as Canadians will, soon, finally have the privilege of being inundated with sales pitches.
I know this decision made my day. And not due to the fact I'll soon be able to watch American ads when I watch the Super Bowl. I really don't care that much one way or another except to say that, yes, it will spare us the endlessly repeated Canadian ads but again, I watch to watch the game, not commercials. To each their own. But at least today's news made my day because it means, finally, in a couple years, the end of this ridiculous and repetitive 'annual' story.
That is, until the whining begins about the games being too long due to too much American advertising.